Markus Michalski FAQ

XML Sitemap Generator: Configuration

All XML Sitemap Generator settings with defaults, multi-Sales-Channel setup with slug, output directory, robots.txt and practical examples.

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XML Sitemap Generator: Configuration

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Where do I find the settings?

In Shopware Admin under Extensions > My Extensions > Advanced XML Sitemap. The configuration consists of six cards: Manual Generation, Scheduled Generation, Content Types, Features, Filter Options and Advanced Settings.

At the top of the configuration you select the Sales Channel. All settings except the interval of the scheduled generation can be overridden per Sales Channel. Without an override, the value from All Sales Channels applies.

Scheduled Generation

Setting Default Description
Enable automatic generation On Generates the sitemap automatically at the configured interval
Generation interval Daily Hourly, Every 6 hours, Every 12 hours, Daily, Weekly

The switch must be on in All Sales Channels, otherwise the task does not run at all. After that you can switch it off for individual Sales Channels. The interval applies to the task as a whole and is read only from the value for All Sales Channels, a different value per Sales Channel has no effect.

Content Types

Setting Default Description
Include Products On Put product URLs into sitemap-products.xml
Include Categories On Put category URLs into sitemap-categories.xml
Include CMS Pages / Landing Pages On Put landing pages and pages of the service and footer navigation into sitemap-cms.xml
Include Manufacturers Off Put manufacturer URLs into sitemap-manufacturers.xml

Shopware 6 does not create SEO URLs for manufacturers by default. Without a third-party plugin that provides these URLs, the manufacturer sitemap stays empty.

Features

Setting Default Description
Generate Hreflang Tags On Adds alternate language URLs for multi-language shops
Include Product Images On Adds image:image tags to the product sitemaps (the logo for manufacturers)

Filter Options

Setting Default Description
Exclude empty categories On Categories without active products are not included
Include product variants Off Include variants in addition to main products
Exclude out of stock products Off Products with stock = 0 are not included

Which entries exactly end up in the files is described on Sitemap contents.

Advanced Settings

Setting Default Description
Max URLs per Sitemap File 50000 Google limit: 50,000 URLs per file. Values below 1 or above 50,000 are set to 50,000
Output Directory sitemap Relative to the public/ directory
Sales Channel Slug (empty) Configure this per Sales Channel! Used as the subdirectory name. If empty, the Sales Channel ID is used

Output path

Each Sales Channel writes into its own subdirectory so that several Sales Channels do not overwrite each other:

public/<output directory>/<slug>/sitemap.xml

For the output directory the plugin removes backslashes, null bytes, dot sequences (..) as well as duplicate and surrounding slashes. If the field is empty, or empty after cleaning, sitemap is used.

Setting up multiple Sales Channels

At the top of the plugin configuration switch to the respective Sales Channel and set the Sales Channel Slug field:

Sales Channel Slug (example) Resulting path
Main shop (B2C) main public/sitemap/main/sitemap.xml
B2B shop b2b public/sitemap/b2b/sitemap.xml
English shop en public/sitemap/en/sitemap.xml

Slug rules

If the slug or the output directory changes, the sitemap URLs change. Then update robots.txt and your Google Search Console entries. Files at the old path stay in place until you delete them.

robots.txt

Add the sitemap index file per Sales Channel with its slug. The plugin does not ping search engines, you have to register the address yourself, in robots.txt and optionally in Google Search Console.

# Main shop (slug: main)
Sitemap: https://your-shop.com/sitemap/main/sitemap.xml

# B2B shop (slug: b2b, on a different domain)
Sitemap: https://b2b.your-shop.com/sitemap/b2b/sitemap.xml

Practical examples

Only products and categories, without images: Switch off Include CMS Pages / Landing Pages and Include Product Images.

Large shop with variants: Enable Include product variants. As soon as a type reaches the per-file limit, several numbered files are created, which the index sitemap.xml lists together.

Only visible, in-stock goods: Enable Exclude out of stock products and leave Exclude empty categories on.

Sitemaps generated by cron at night instead of by the task: Switch off Enable automatic generation and set up the cron job from Generation and console command.